The best commercials I’ve seen recently.

In these very odd times of all-round lack of enthusiasm and cynicism, some brands are coming up with heartfelt campaigns that truly strike a chord.

Here are a few commercials that really resonated with me because of their heartfelt messaging, brilliant storytelling and execution.

First up is the #Dream11IPL campaign #EkSaathWaaliBaat - Making a case for togetherness, since nothing else brings fans together more than Cricket in India!

Next is this wonderful commercial from Jeep India celebrating Ganesh Chaturthi the social distancing way.

Have you come across any commercials lately that worked for you? I’d love to hear!

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This post was originally published on September 4, 2020.

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