Rich Media This Week
This week we had many interesting executions across publishers helmed predominantly by advertisers from the Finance category. LIC was on most home pages this week and we saw super ad renditions from Apollo Munich on TimesOfIndia.com, Birla Sun Life on Indiatimes.com and Kotak Life on Yahoo! India.
Where: IBNLive Home Page
What: OTP
When: 16.01.2012
Advertiser: LIC
Where: Indiatimes.com Home Page
What: Disruptive Video Takeover
When: 16.01.2012
Advertiser: Birla Sun Life
Where: NDTV.com Home Page
What: OTP
When: 17.01.2012
Advertiser: LIC
Where: Yahoo! India Home Page
What: Full Page Video Takeover
When: 17.01.2012
Advertiser: Kotak Life
Where: MSN India Home Page
What: Billboard
When: 18.01.2012
Advertiser: HP
Where: TimesOfIndia.com Home Page
What: Full Page Takeover
When: 18.01.2012
Advertiser: Apollo Munich
Where: Yahoo! India Mail Landing Page
What: Video Roadblock
When: 19.01.2012
Advertiser: Fiat Linea
Where: Youtube Home Page
What: Video Expando
When: 21.01.2012
Advertiser: Airtel
Where: IBNLive Home Page
What: OTP
When: 16.01.2012
Advertiser: LIC
Where: Indiatimes.com Home Page
What: Disruptive Video Takeover
When: 16.01.2012
Advertiser: Birla Sun Life
Where: NDTV.com Home Page
What: OTP
When: 17.01.2012
Advertiser: LIC
Where: Yahoo! India Home Page
What: Full Page Video Takeover
When: 17.01.2012
Advertiser: Kotak Life
Where: MSN India Home Page
What: Billboard
When: 18.01.2012
Advertiser: HP
Where: TimesOfIndia.com Home Page
What: Full Page Takeover
When: 18.01.2012
Advertiser: Apollo Munich
Where: Yahoo! India Mail Landing Page
What: Video Roadblock
When: 19.01.2012
Advertiser: Fiat Linea
Where: Youtube Home Page
What: Video Expando
When: 21.01.2012
Advertiser: Airtel