Rich Media This Week

Yahoo! India had an amazing run this week with great executions specially on the email login page. The Aircel execution was a new interactive concept but I found the creative too cluttered with a lot going on.

I liked the Mahindra Quanto execution which had a flip cube animation. My favorite though was the really simple Renault Scala execution for the rich, high quality imagery and rendition. Bravo!

Where: Yahoo! India Home Page
What: Takeover
When: 01.10.2012
Advertiser: Marico Parachute Hair Fall Clinic

Where: Yahoo! India Email Login Page
What: Takeover with Form
When: 03.10.2012
Advertiser: Aircel

 

Where: Yahoo! India Email Login Page

What: Takeover 
When: 04.10.2012

Advertiser: Renault Scala

Where: Yahoo! India Email Login Page
What: Takeover with Flip Cube
When: 05.10.2012
Advertiser: Mahindra Quanto

Where: Youtube Home Page
What: Interactive Masthead
When: 05.10.2012
Advertiser: HUL Sunsilk