Powering Business Growth
If you are a B2B startup or small business looking for support to build your marketing strategy and execution plan, you’ve reached the right place!
I have more than 2 decades of experience building and executing marketing plans and programs for startups and MNCs in India and the United States.
I will work with you to build a High Impact Marketing Plan to drive your business outcomes, optimize marketing costs and increase ROI.
Digital Marketing Strategy and Execution Plan
Social Media Marketing
Content Marketing
Every month I select one startup/ small business to provide my services free of cost. Just my way of giving back a little to the community.
Interested? Reach out to me at poweringbrands@gmail.com
Recent Posts
![Campaign Watch: Dove India’s Let’s change Matrimonials to Mothermonials](https://images.squarespace-cdn.com/content/v1/64837d45c0e26540cb6d683f/1722341385018-ZGJG3IPWPCKYEZK6F1D7/Dove+Mothermonials.png)
Campaign Watch: Dove India’s Let’s change Matrimonials to Mothermonials
Dove India started a well-intentioned digital campaign ‘Dove Mothermonials’, addressing beauty bias in Matrimonial ads. The campaign is attempting to reach out to moms urging them to rewrite their daughter’s matrimonial ads highlighting their unique personality and focusing on education and skill sets instead of just external beauty.
![Campaign Watch: Mahindra Group’s #SheIsOnTheRise](https://images.squarespace-cdn.com/content/v1/64837d45c0e26540cb6d683f/1711066382580-UTKBWHRQO5Q8LLC8BVBR/Mahindra+Rise.png)
Campaign Watch: Mahindra Group’s #SheIsOnTheRise
In my opinion, one of the better Women’s Day social media campaigns this year has been Mahindra Group’s #SheIsOnTheRise initiative that they executed over the first two weeks of March.
![Campaign Watch: Emcure #UnMaskAnemia](https://images.squarespace-cdn.com/content/v1/64837d45c0e26540cb6d683f/1709860474983-U8JNP15LIEDBCC9X3U5B/unmask+anemia.png)
Campaign Watch: Emcure #UnMaskAnemia
Emcure Pharmaceutical’s campaign #UnMaskAnemia aims to provide visibility to an often-overlooked aspect of Women’s health - Iron Deficiency leveraging a collaboration with Twinkle Khanna.
![Social Media Collabs for the Win: Urban Company](https://images.squarespace-cdn.com/content/v1/64837d45c0e26540cb6d683f/1709690229012-AQN23ATDHQTYFESR422T/UC+Faye.png)
Social Media Collabs for the Win: Urban Company
Urban Company’s celebrity social media collaborations with Sania Mirza and Faye D’Souza stood out for the right reasons.
![](https://images.squarespace-cdn.com/content/v1/64837d45c0e26540cb6d683f/02e320b4-d083-4f82-88f1-70bb22da6cfc/take+your+marketing+to+the+next+level%21.jpg)