Rich Media This Week

Last week we saw some amazing interactive executions across the board, so much so that it would be difficult to pick just one. I loved the Samsung Galaxy Takeover on Yahoo! India which used recorded audio to bring forth the Voice Command experience of Samsung Galaxy S3 on a web banner.
HUL executed a Game in Banner for CLEAR on Youtube’s Masthead and Volkswagen did a great job with the Jetta Video takeover on MSN India that had a seamless skinner which used elements of the publisher's page brilliantly.

Where: MSN India Home Page
What: OTP + Skinner Takeover
When: 16.07.2012
Advertiser: Volkswagen Jetta TSI

Where: Yahoo! India Home Page
What: OTP + Skinner Takeover
When: 16.07.2012
Advertiser: Samsung Galaxy S3

Where: Youtube Home Page
What: Expandable Masthead
When: 18.07.2012
Advertiser: Cadbury Bournville

Where: MSN India Home Page
What: Sidekick
When: 19.07.2012
Advertiser: HP Envy

Where: Youtube Home Page
What: Interactive Masthead
When: 20.07.2012
Advertiser: HUL CLEAR